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OUR advisory TEAM

Our leaders average over two decades experience in data and analytics, ranging from large agency holding companies and consultancies, to leading enterprise data teams at F500 enterprises.   


  We are authentic practitioners who operate on a sense of trust and integrity when supporting clients’ utilization and understanding of data, marketing technology, and analytics.  

Thomas Mitchell

Thomas Mitchell

Thomas Mitchell

Managing Director

Driving commercial impact in lifecycle marketing, pricing, and sales within subscription businesses or SaaS companies within B2B/B2C.


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Alana George

Thomas Mitchell

Thomas Mitchell

Senior Partner

 Adept in determining audience impact of marketing initiatives through connected measurement stories driven by creative media mechanics.  


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Zimm Zimmermann

Thomas Mitchell

Zimm Zimmermann

Senior Partner

Expertise in digital storytelling, marketing analytics, and AI/ML technologies to execute marketing plans covering digital and social campaigns, corporate events, and PR initiatives 

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Kenechi Nnamani

Thomas Mitchell

Zimm Zimmermann

Senior Partner

Data strategist and serial entrepreneur with expertise driving customer growth and brand development through the deployment of digital, analytics and AI capabilities.

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Dr. Rob Carlin

Dr. Kari Brandt

Dr. Rob Carlin

Senior Partner

 Focus on capability assessment, predictive and prescriptive analytics, and marketing analytics to improve customer experience and optimize return. 


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Poorva Manohar

Dr. Kari Brandt

Dr. Rob Carlin

Senior Partner

 Specialist in blending primary research and data science approaches to solve customer and product challenges. 



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Dr. Kari Brandt

Dr. Kari Brandt

Dr. Kari Brandt

Senior Partner

Use Data Science to provide insights needed to solve marketing business problems, with a specialty in customer loyalty, retail analytics and predictive modeling 

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Dean Westervelt

Dr. Kari Brandt

Dr. Kari Brandt

Senior Partner

  Expertise in building algorithmic approaches to media activation, combed with rigorous test design and attribution on the back end to identify incremental improvement.

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Erin Duncan

Chris Croupe

Chris Croupe

Senior Partner

Coach individuals and teams to develop and execute growth strategies with clarity and speed through the power of purposeful decision-making.


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Chris Croupe

Chris Croupe

Chris Croupe

Senior Partner

 Advise organizations on  development and execution of data-driven strategies and resource allocation to optimize business performance.


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Our board

Jim Pike

Michelle Scully

Michelle Scully

Chief Financial Officer

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Michelle Scully

Michelle Scully

Michelle Scully

Global Talent

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